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Week 10 EOC: Benefits vs Features.

In my product, Captain Deez nuts has many different aspects that make up both benefits of the product, and certain features of the products.  The features are actually quite simple, they're roasted Caribbean infused with an excellent taste of the finest rum the world has to offer.  Part of the feature however are also parts of the benefit!  When you eat Deez nuts, your getting exclusivity.  These arent just your run of the mill snack.  The benefit is the enjoyment that you have in participating in the experience that these particular nuts provide.  These are meant to be enjoyed in certain types of atmospheres where you will already be having a good time.  part of the benefit is that you are already takig a good, and enhancing it with a product that is a perfect compliment to complete the ultimate experience.